Case studies
Stories behind the build
How I turn complex problems into clear, measurable experiences, from research to results.
Showing 8 case studies
Aparat Sport · Sports & Entertainment
How Game Club made watching football more interactive
A motivation-led gamification experience that turned football viewing into a social, competitive, and recurring participation loop.
GamificationProduct Design
Aparat Sport · Sports & Entertainment
How Information Architecture Increased Content Discovery on Aparat Sport
A new information architecture for Aparat Sport that connected matches, teams, leagues, sports, and video content to increase discovery and viewing depth.
Information ArchitectureUser ResearchProduct Design
InstaHop · Travel
Designing Instahop: From Travel Search to Personal Journey
A human-guided travel-planning experience that helps travelers discover local experiences and build personalized itineraries around their preferences, budget, and schedule.
Product Design
Aparat Sport · Sports & Entertainment
More Than a Player. A Live Match Experience.
A multi-device live player redesign that brought match information, social interaction, key moments, and lightweight gamification into one focused viewing experience.
Product DesignGamification
Mupra · Restaurant & Retail SaaS
Designing a Kitchen Display System for Faster Order Preparation
A Kitchen Display System that helps restaurant teams manage high order volumes, notice order changes, and prepare items with fewer counting errors.
PilotProduct DesignUser Research
Mupra · Restaurant & Retail SaaS
Designing a Modular Business Dashboard for Better Decisions
A modular business dashboard that brings key reports into one place and helps business owners turn daily data into clear decisions and actions.
Product DesignData VisualizationAI-assisted UX
Spectro · Design Tools
Designing Spectro: A Smarter Color System Workflow for Figma
A Figma plugin that helps designers generate balanced neutral and semantic color systems for modern light and dark interfaces.
Side projectDesign SystemsProduct Design
Mupra · Restaurant & Retail SaaS
Reducing Cognitive Load in Restaurant Order Entry
A streamlined order-entry experience that helps restaurant servers find products faster and navigate between categories more efficiently.
Product Design